Competitive comparison
ArcGlass vs. Granola
Last updated: September 27, 2026
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Founded2022
HQLondon, UK
EmployeesNot disclosed
FundingSeries C · ~$192M raised ($125M Series C led by Index Ventures and Kleiner Perkins, Mar 2026)
Valuation / ARR$1.5B valuation (Mar 2026), up from $250M (May 2025); ARR not disclosed
PricingBasic free (30 days of meeting history, limited notes); Business $14/user/mo; Enterprise $35/user/mo.
Notable customers
Vanta
Gusto
Asana
Cursor
Linear
Intercom
Company data compiled from public sources; figures are approximate and may have changed since publication.
Recent developments
- Sep 2026: desktop app supports 32 languages with a multi-language mode
- Jul 2026: launched Android and Apple Watch apps
- Apr 2026: rebuilt Granola Chat as an agentic tool across notes and team Spaces, with shareable Recipes; May 2026: pre-meeting Briefs
- Mar 2026: raised $125M at a $1.5B valuation; launched Spaces, personal and enterprise APIs, and an admin dashboard
- Feb 2026: Granola MCP connects notes to Claude, ChatGPT, Cursor and other AI tools
TL;DR. Granola is an AI notepad for back-to-back meetings. It captures computer audio with no bot, and blends the notes you type with the transcript into clean meeting notes. In 2026 it raised at a $1.5B valuation and is moving from a personal tool to a team one, with Spaces, Chat, APIs and enterprise admin. ArcGlass relates to Granola in two ways: ArcGlass reads Granola output and turns it, together with calls, email and chat, into a leadership read of the team's customer conversations; and ArcGlass Listen is a free, botless notetaker of its own. Both notetakers skip the bot. Granola is more polished and runs on more devices; Listen's case is free with no caps, on-device transcription, and enterprise transcripts inside your own network.
Strategic positioning
| | ArcGlass | Granola |
| Buyer | COO and CEO first; also CMO, sales leaders, RevOps, Customer Success. Listen: any individual. | Founders, investors and operators first; increasingly whole companies on Business and Enterprise. |
| Headline value | "Stay close to customers. Without sitting in every meeting." | "The AI notepad for back-to-back meetings." Notes, actions and memory, without a meeting bot. |
| Center of gravity | Post-conversation intelligence across the team: what is working, what needs attention, what to change in the message. | The person in the meeting: better notes, then chat and shared context across a team's notes. |
| Primary data | Meetings (including Granola output), Gong and Chorus calls, email, chat. Listen captures meetings locally. | Its own meeting transcripts and the user's typed notes. |
| Output | Leadership briefings, account health, rep moments, messaging and positioning analysis, tasks written back to CRM and calendars. | Enhanced notes, follow-up emails, pre-meeting briefs, Chat answers, Recipes, context for other AI tools via MCP and API. |
| Recent direction | Free botless notetaker (Listen); messaging, positioning and task analytics for leaders. | Team Spaces, agentic Chat, APIs and MCP, enterprise admin, Android and Apple Watch. |
Granola makes the person in the meeting sharper, and is now pooling those notes into shared company context. ArcGlass is built for the leader who was not in the meeting and needs a standing read on what the conversations add up to. Granola can be the notepad. ArcGlass can be the reader. Listen is the option for a free notepad that transcribes on the laptop.
Overlap surface
1. Botless capture and note-taking Granola wins
Part one: ArcGlass Listen vs. Granola as notetakers.
- ArcGlass: Listen captures Zoom, Teams, Meet or in-person audio from a Mac or Windows computer with no bot, and produces notes, decisions and action items with speaker labels when the meeting ends.
- Granola: Granola also skips the bot, and its notepad is the product: you jot notes during the call and Granola fills them out from the transcript using templates. Many users cite this blend of their own notes and AI as the reason they switched.
Both products avoid the bot. Granola's advantage is the notepad experience, which is more refined and more personal.
2. Where the audio and transcript go Listen wins on locality
- ArcGlass: Listen records and transcribes on the device. Raw audio never leaves the machine; only the transcript is processed. Enterprise customers can store and process transcripts inside their own network or VPC. ArcGlass never trains models on customer conversations.
- Granola: Granola does not store meeting audio. It transcribes in real time using third-party providers (it names Deepgram and AssemblyAI), and stores notes in a US-hosted AWS VPC. It may train on anonymized data with an opt-out; model training is off by default for Enterprise, and third parties may not train on customer data.
Granola is SOC 2 Type II on all tiers and offers HIPAA on Enterprise. ArcGlass's SOC 2 Type II is in progress.
3. Price Listen wins
- ArcGlass: Listen is free forever, with no seat limits and no time caps.
- Granola: Granola's free Basic plan keeps 30 days of meeting history with limited notes. Business is $14 per user per month and Enterprise $35.
4. Devices and languages Granola wins
- ArcGlass: Listen runs natively on Mac and Windows and auto-updates. There is no mobile app.
- Granola: Granola runs on Mac, Windows, iOS, Android and Apple Watch, so in-person meetings can be captured from a phone or watch. The desktop app supports 32 languages with a multi-language mode.
Granola started Mac-first but now supports Windows. Listen's platform edge over Granola is gone; the difference now is price and where transcription happens.
5. Chat, briefs and team context Granola wins
- ArcGlass: Listen is an individual notetaker. Team-level analysis happens in the ArcGlass platform, which is built for leadership rather than for chatting with your notes.
- Granola: Granola Chat answers questions across your notes and team Spaces with citations, Recipes package repeatable prompts, Briefs prepare you before each meeting, and Spaces give teams shared folders with access controls. MCP and APIs make notes available to Claude, ChatGPT, Cursor and other tools.
6. Coaching ArcGlass wins
- ArcGlass: Listen shows each person what resonated and where their message lost clarity, so they deliver it better next time. In the platform, ArcGlass flags rep moments ("Standout", "Coaching", "Worth sharing as a model") and keeps per-person coaching memory.
- Granola: Granola's public materials position it as a notepad and context tool. A user can write a Recipe to reflect on a meeting, but Granola does not describe built-in communication coaching.
7. Reading Granola output Run both
Part two: the ArcGlass platform on top of Granola.
- ArcGlass: ArcGlass connects to Granola and reads its meeting output, so people keep the notepad they like. There is no new recorder to roll out. Connecting a source takes about two minutes.
- Granola: Granola keeps doing what people love it for. Its personal and enterprise APIs (Business and Enterprise plans) and MCP server are built for exactly this kind of downstream use.
8. Leadership view across the team ArcGlass wins for leaders
- ArcGlass: ArcGlass gives leaders a daily "Act now / Watch / Working" briefing, a week-over-week view of what changed across customers, account health (At risk / Watch / On track) with a one-line reason, and per-rep trends. It combines Granola notes with Gong or Chorus calls, email and chat.
- Granola: Granola's admin dashboard shows usage (active users, notes, top contributors), and Chat can answer a leader's question across shared Spaces. That works when someone asks; it is not a standing read on accounts and reps.
Granola is becoming a company's meeting memory. ArcGlass is the analyst that reads that memory, and the other channels, for leadership.
9. Messaging, positioning and product signals ArcGlass wins
- ArcGlass: ArcGlass shows which messaging lands and which falls flat, how the best people deliver it, and pitch options. Positioning analysis separates what the company claims from what customers raise unprompted. Product Signals and Customer Questions roll up reactions and unmet needs with links to the source calls.
- Granola: A user can ask Granola Chat about these topics across shared notes, or build a Recipe for it. Granola does not describe a standing messaging or positioning analysis.
10. Closing the loop Even, different routes
- ArcGlass: ArcGlass writes follow-ups and tasks back to Salesforce, HubSpot, Google Calendar and Outlook, sends escalations to PagerDuty or OpsGenie, and runs Task Sweeper and Pulse to triage and spot recurring work.
- Granola: Granola drafts follow-up emails and connects to Slack on all plans, Notion, Zapier, HubSpot and Affinity on Business, and Salesforce on Enterprise, plus MCP and APIs for AI tools.
Coverage areas only one side has
Only ArcGlass
- Free notetaker with no seat limits, time caps or history limits (Listen)
- On-device transcription; raw audio never leaves the machine
- Enterprise option to store and process transcripts in your own network or VPC
- Communication coaching on how your message landed (Listen)
- Leadership briefing across Granola notes, Gong and Chorus calls, email and chat
- Account health (At risk / Watch / On track) trended from weekly snapshots
- Messaging and positioning analysis: claims vs. what customers raise unprompted
- Product Signals and Customer Questions with evidence linked to source calls
- Task Sweeper and Pulse for task triage and a leadership view of recurring work
Only Granola
- Notepad that blends your typed notes with the transcript
- iOS, Android and Apple Watch apps for in-person meetings
- Granola Chat with citations across personal notes and team Spaces
- Recipes and pre-meeting Briefs
- Team Spaces with shared folders and granular access controls
- MCP server plus personal and enterprise APIs
- SOC 2 Type II on all tiers; HIPAA, SSO, SCIM and MDM support on Enterprise
- A strong following among founders, investors and fast-growing startups
Takeaways
- Both skip the bot. Granola is more polished. Its notepad, Chat, Briefs, mobile apps and team Spaces are ahead of Listen, and it has a completed SOC 2 Type II.
- Listen's case is narrow and concrete. Free with no history or time limits, transcription on the device, and enterprise transcripts inside your own network. If those are the requirements, Listen fits.
- Granola is building company memory. ArcGlass reads it. Granola's Spaces, APIs and MCP make meeting notes available across a company. ArcGlass turns them, plus calls, email and chat, into a standing leadership read on accounts, reps and messaging.
- Keep the notepad people like. If your team already uses Granola, don't switch them. Connect ArcGlass on top.
- If you're choosing between them: pick Granola if our problem is that each person needs better notes and better prep for back-to-back meetings, on laptop and phone, and we want those notes shared as team context for AI tools. Pick ArcGlass if our problem is that leadership can't see what the team's customer conversations add up to. Or we want a free botless notetaker with no history limits that transcribes on the laptop. Keep Granola as the notepad and connect it to ArcGlass. Granola helps the person in the meeting; ArcGlass reads the output, plus calls, email and chat, for the leaders who weren't there.
How ArcGlass thinks about the overlap
We read Granola; we don't ask anyone to give it up. Granola built the notepad many operators now prefer, and its 2026 push into Spaces, APIs and MCP makes it an even better source for a layer like ours.
ArcGlass Listen overlaps with Granola more than with any other notetaker, since both skip the bot. We are honest about the gap: Granola is more refined and runs on more devices. Listen is for people and companies that want it free with no limits, want transcription on the device, or need transcripts inside their own network. Everyone else should keep Granola and let ArcGlass do the leadership read.
Sources
- Granola home page (accessed 2026-09-27)
- Granola pricing (accessed 2026-09-27)
- Granola security (accessed 2026-09-27)
- Granola updates (accessed 2026-09-27)
- Granola setup guide (supported platforms) (accessed 2026-09-27)
- Granola raises $125M to put your company's context to work (Granola blog, Mar 2026) (accessed 2026-09-27)
- Granola raises $125M, hits $1.5B valuation (TechCrunch, Mar 25 2026) (accessed 2026-09-27)
- Granola raises $125M at $1.5B valuation (SiliconANGLE, Mar 25 2026) (accessed 2026-09-27)
- VCs' favorite note-taking app Granola in talks to hit $1B valuation (Forbes, Jan 30 2026) (accessed 2026-09-27)
- Granola release notes (Releasebot) (accessed 2026-09-27)
Questions about this comparison? Reach out at hello@arcglass.io — we're happy to dig into specifics for your stack.